Mac Rumors
March 30, 2026
Apple Leans Into Little Finder Guy With New TikTok Videos
When promoting the MacBook Neo, Apple found a surprise hit with a tiny anthropomorphized version of the Mac Finder icon, which people have taken to calling Little Finder Guy. Little Finder Guy starred in some of Apple's early March TikTok videos, and Apple is now targeting Finder fans with a trio of new videos. Three tutorials on Apple's TikTok account star Little Finder Guy. Videos feature Stacks on the Mac desktop, ring light for video apps, and dictation.
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